With a line of probably some of the most understated products to date, Watkins Inc. has been around for over 140 years and definitely offer, as they say, “a sense of purity.”
Based in the small town of Winona, Minnesota, Watkins Inc. makes an incredible range of environmentally responsible and health-conscious products from personal care to cleaning products. They avoid certain harmful chemicals and use only natural ingredients from renewable sources in their line of personal care products.
Watkins Inc. is devoted to leaving a minimal environmental footprint and chooses to use gravity feed filling, biodegradable packing materials as well as strict recycling programs.
Watkins Inc prides themselves on remaining a leader and responsible contributor to their community--since 1888, they have remained one of the largest employers in Winona. The products are available in most major retailers, from Target to Shoppers Drug Mart in Canada.
What's Driving This Trend
- Eco-friendly Personal Care
- Opportunity for disruptive innovation in creating and offering eco-friendly personal care products.
- Renewable Ingredients
- Opportunity for disruptive innovation in sourcing and utilizing renewable ingredients in personal care products.
- Minimal Environmental Footprint
- Opportunity for disruptive innovation in reducing environmental impact through minimal packaging and recycling programs.
Who This Affects Most
- Personal Care
- Opportunity for disruptive innovation in the personal care industry through eco-friendly and renewable ingredient products.
- Cleaning Products
- Opportunity for disruptive innovation in the cleaning products industry through minimal packaging and recycling programs.
- Retail
- Opportunity for disruptive innovation in the retail industry by including and promoting eco-friendly personal care and cleaning products.
