Mobile Watch Studios

The Larsson & Jennings Portable Watch Studio Will Tour Across London

Larsson & Jennings launched a traveling watch studio that aims to venture across London for consumer convenience. The unisex LJX Custom watch was normally exclusively available in a London shop, but this traveling studio will change that.

By creating a custom design watch studio, the luxury watch brand will be able to meet greater consumer demands on a broader scale. The portable studio is rectangular in shape and covered in a deep blue leather. There are various drawers and a fully extendable end table to neatly organize and display the elegant timepieces.

The traveling studio will kick off its adventure on August 7, 2015 at the Copenhagen’s CIFF Lab trade-show. The studio will remain abroad for six months traveling across the United Kingdom.

Custom Design Experience
Creating a traveling custom design experience can effectively meet greater consumer demands on a broader scale.
Pop-up Events
Organizing a series of pop-up events for luxury products can generate more brand awareness and interest.
Portable Retail
Developing portable retail options can offer greater convenience for consumers and expand market reach.

Sectors Adopting This

Luxury Goods
The luxury goods industry could benefit from creating unique customer experiences that travel across various locations.
Retail
The retail industry could take advantage of pop-up events to test new products and increase brand recognition.
Watchmaking
The watchmaking industry may consider portable retail options to reach new customers and enhance accessibility.
SCORE
3.3 out of 10
GENDER
70% Men30% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 51%
Activity 41%
Freshness 8%