After working on the designs of many bathrooms and kitchens, Tom Dixon remarked that "it all felt a bit incomplete without looking at the softer elements... so it seemed only natural to start thinking of the lotions and potions of this most cleansing of spaces." As such Washing! was created, introducing a collection of cleansing Hand Wash, Hand Balm, Washing Up Liquid and Hand Duo Giftsets.
As well as boasting luxurious London, Royalty and Orientalist scents, Washing! boasts dazzling, dark packaging that will make it a show-worthy feature on countertops.
Alongside Washing! Tom Dixon has also created 'Lid,' a set of multifunctional storage pieces, as well as 'Spot,' a lighting design that is safe to use in wet environments.
Key Themes Behind This Trend
- Luxurious Cleansing Products
- Opportunity for disruptive innovation in the creation of high-end, visually appealing hand washes and other cleansing products.
- Aesthetic Packaging
- Opportunity for disruptive innovation in designing eye-catching packaging for bathroom and kitchen products.
- Multifunctional Storage Solutions
- Opportunity for disruptive innovation in creating storage pieces that are both functional and visually appealing.
Where This Applies
- Luxury Personal Care
- Opportunity for disruptive innovation in the luxury personal care industry by developing high-quality and visually stunning cleansing products.
- Packaging Design
- Opportunity for disruptive innovation in the packaging design industry by creating visually striking packaging for bathroom and kitchen products.
- Home Organization
- Opportunity for disruptive innovation in the home organization industry by designing multifunctional storage solutions that enhance both functionality and aesthetics.
