In the wake of the COVID-19 pandemic, one brand is levering its technology to spread a message of love throughout the community — STIB-MIVB. The brand is in charge of managing Brussels’ public bus system and recently began using one of its buses as an outlet for citizens to deliver personal messages to loved ones across the city, appropriately titled the 'Voice of Brussels.'
The love-spreading Brussel bus uses its loudspeaker system to deliver the recorded messages outside of residents' homes, with as many as 750 having been submitted thus far. The messages range from sending hugs and kisses to other messages of love and bring the community together in these uncertain and challenging times.
Image Credit: Spectrum News 1
Why This Trend Is Growing
- Voice Message-delivering Buses
- This trend allows for personalized communication and connection between loved ones, and can be applied in various industries such as transportation, communication, and advertising.
Industries Being Reshaped
- Transportation
- Integrating voice message delivery systems in buses can enhance the public transportation experience and provide a unique value-added service to commuters.
- Communication
- Using loudspeaker systems to deliver recorded messages can revolutionize how people communicate with each other, creating new opportunities for voice messaging services.
- Advertising
- Brands can leverage voice message-delivering buses as an innovative advertising platform to reach a wider audience and engage with consumers in a more personalized manner.
