The idea of summer ending might be too much for people to handle considering it's just starting, but the Vogue UK Freja Beha Erichsen editorial does have a fierce attitude, one that seems to relay a "we can take it" vibe. Staring moodily into the lens, the brunette beauty is determined to look good even as the temperatures begin to drop.
The Vogue UK Freja Beha Erichsen editorial was shot by photographer Patrick Demarchelier. It was styled by Lucinda Chambers, who pulled pieces from the pre-fall collections of Calvin Klein Collection, Dior, Celine and more. Windswept hair and dark red lips by beauty artist Sam Bryant complemented the appearance of gloves, large hats and brogue style shoes. These details rounded out the use of oversized silhouettes and layering throughout the photoshoot.
Key Themes Behind This Trend
- Oversized Silhouettes
- Disruptive innovation opportunity: Create a line of oversized clothing that combines comfort and style for the fall season.
- Layering Fashion
- Disruptive innovation opportunity: Develop an innovative layering system that allows individuals to easily mix and match different clothing pieces.
- Pre-fall Collections
- Disruptive innovation opportunity: Introduce a digital platform that allows fashion lovers to explore and shop pre-fall collections from various designers.
Where This Applies
- Fashion
- Disruptive innovation opportunity: Establish a sustainable fashion brand that specializes in oversized and layered clothing.
- Photography
- Disruptive innovation opportunity: Design a new photography technique that enhances the capture of oversized fashion and layering effects.
- Beauty
- Disruptive innovation opportunity: Create a line of beauty products specifically tailored to enhance the look of oversized fashion, such as dramatic lip colors and windswept hair styling.
