Minimalist 70s-Inspired Fashion

The Vogue Spain 'A Su Imagen' Editorial Stars Model Anja Rubik

The Vogue Spain 'A Su Imagen' cover shoot might be channeling the 70s, but instead of focusing on psychedelic prints and other funky details, the looks embrace the more subtle and sophisticated side of the retro decade. In fact, the title means 'In his image' in Spanish, which alludes to a masculine influence as well.

Shot in studio against a basic backdrop, the Vogue Spain 'A Su Imagen' is set to appear in the June 2013 issue of the magazine. It was captured by photographer Giampaolo Sgura. Model Anja Rubik was outfitted by stylist Sara Fernández. Fernandez clad the Polish beauty in vintage-inspired pieces from such labels as Valentino, Saint Laurent and Oscar de la Renta.

Subtle 70s-inspired Fashion
Opportunity for fashion brands to experiment with vintage-inspired designs while maintaining a minimalist aesthetic for a sophisticated look.
Minimalist Studio Photography
Disruptive innovation opportunity for photography studios to offer simple backdrops that emphasize the fashion being showcased instead of the production value of the shoot.
Masculine-influenced Fashion
Opportunity for fashion brands to explore the blending of masculine and feminine aesthetics in their designs, creating a unique and edgy look that appeals to a diverse audience.

Sectors Adopting This

Fashion
Opportunity for fashion brands to experiment with subtle yet vintage-inspired fashion designs and masculine-influenced styles.
Photography
Disruptive innovation opportunity for photography studios to offer minimalist studio photography that emphasizes the fashion being showcased.
Publishing
Opportunity for fashion magazine publishers to feature more retro and vintage-inspired fashion designs in their editorial spreads.
SCORE
4.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 71%
Activity 59%
Freshness 8%

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