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The Vogue Gioiello December 2010 Shoot Stands Up Tall

 - Jan 10, 2011   Updated: Jul 11 2011
References: voguegioiello.net & zombieandcandy
The Vogue Gioiello December 2010 issue features gap-toothed beauty Ashley Smith and photographs by David Dunan. The shoot is called Like A Toy Soldier and plays with the idea of masculine versus feminine.

The fashion is very "in-your-face" and accented with piles of funky jewels. Hairdos stick straight up just like a toy soldier's hat. Makeup includes dramatic cat eyes and colored lips using blue, yellow and nude.

Implications - Businesses that market their products using outlandish and unexpected strategies will appeal to a very specific audience. The clients drawn to eccentricity are those who wish to distinguish themselves amongst other members of society, showcasing their unique personalities.