Ladylike Battle Muse Editorials

Janice Alida Stars in the Vogue Australia March 2014 Spread

Janice Alida plays 'Lister's Lady' in the aptly titled editorial for the Vogue Australia March 2014 issue. The title refers to Anne Lister, a well-to-do 19th century gentlewoman who chronicled her life -- including her passionate affairs with women -- in a coded diary, which is now a historical relic. Now, Alida steps into the big shoes of playing a modern-version of Lister's muse.

The fierce editorial features a graffiti'd urban backdrop, play props (including a bejeweled dagger) and couture-ified battle gear. For a playful twist, Alida sports some colorful face and body paint.

The team responsible for bringing the editorial to life includes photographer Emma Summerton, fashion editor Jillian Davidson and a beauty team comprised of Sophie Roberts (hair,) Linda Jefferyes (make-up) and Fiona Hay (nails).

Modernized Historical Inspirations
Opportunity for fashion brands to reimagine historical figures and create modern interpretations.
Playful and Edgy Fashion Editorials
Chance for fashion magazines to experiment with unconventional themes and styling.
Gender-bending Fashion Narratives
Potential for fashion industry to explore and celebrate gender diversity through storytelling.

Who This Affects Most

Fashion
Fashion brands can tap into the trend of modernizing historical figures for their collections and campaigns.
Media and Publishing
Fashion magazines can capitalize on the trend of playful and edgy fashion editorials to attract and engage readers.
Entertainment
Film and television industry can explore the trend of gender-bending fashion narratives for visually captivating and inclusive storytelling.
SCORE
4.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 72%
Activity 65%
Freshness 8%