Vintage-Style Coastal Editorials

Nicole Pollard Vacations for Vogue Australia January 2014

Nicole Pollard takes an easy-going vacation in the 'Sea Change' editorial for Vogue Australia January 2014 issue.

She lounges in beachwear and bathing suits that are an ode to the past, from a high-wasited, sculptural looking two-piece bikini to a vintage-looking one piece swimsuit by Chanel with a suit jacket thrown over top. The spread was styled by fashion editor Christine Centenera, while the beauty team consisted of Michele McQuillan, Victoria Baron and Fiona Hay. Photographer Benny Horne captured Pollard on her single-person beach holiday.

This spread proves that even a casual beach day can be high-fashion. Though 'couture' might not be the first thing you think of when you contemplate a day of sun and surf (I mean, think of all the sand,) the Vogue Australia January 2014 spread might make you reconsider.

Vintage-style Beachwear
Opportunity for fashion brands to create retro-inspired swimwear and beach attire.
Nostalgia Fashion
Opportunity for designers to incorporate vintage elements into contemporary fashion.
Beach Editorials
Opportunity for magazines to feature beach-themed fashion spreads with a high-fashion twist.

Sectors Adopting This

Fashion Retail
Opportunity for retailers to stock vintage-style beachwear and capitalize on the nostalgia fashion trend.
Fashion Design
Opportunity for designers to experiment with retro aesthetics and create unique fashion pieces.
Fashion Publishing
Opportunity for magazines and online publications to produce beach editorials with a vintage-inspired twist.
SCORE
5.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 96%
Activity 66%
Freshness 8%

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