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The Places Where Trends Are Made (Sponsored)

— July 27, 2011 — World
The world is full of trendsetters who trumpet their creations through photography, art and fashion. Normally, you share your work through industry outlets, but how about sharing them with family and friends through social media?

With Visa’s Memory Mapper, a new Facebook application that allows you to chronicle a lifetime of travels, you can share to your heart’s content. Show family and friends the café in France that served as the inspiration for a pastel drawing, or the streets of Boston where you came up with the idea for bold new sneakers after watching thousands of marathon runners fly past you. Create an interactive map of all the places you’ve been to with this free, interactive app. Upload videos and photos to the Memory Mapper, and then add captions and music from a selection of tunes. The application uses Google Maps satellite technology to “flag” each trip location on a world map. Within minutes you’ll be able to share your creation with others through Facebook, Twitter and email. It’s more than just a trend – it’s a work of art!

And now, creating your own Memory Mapper is more rewarding. Through August, each day when you make a Memory Mapper you are automatically entered for a chance to win one of five $100 Visa Gift Cards. See official rules at: http://www.facebook.com/visa.

Visit http://www.facebook.com/visa to check out Visa’s Memory Mapper.


This post is sponsored by Visa. No Purchase Necessary to Enter or Win the Visa 2011 Memory Mapper Sweepstakes.
Limit one (1) entry per person and per Facebook account per day. The Visa Memory Mapper Sweepstakes begins at 12:00:01AM Pacific Time (PT) on 7/18/11 and ends 11:59:59 PM PT on 8/31/11 (the "Promotional Period). Five (5) prizes will be awarded each day in a daily drawing from among all eligible entries received each day during the Promotional Period. Open to legal residents of the fifty (50) U.S. and the DC, 18 years and older. Void in Puerto Rico and where prohibited. For Official Rules, go to (http://www.visa-memorykeeper.com/?a=sweepsrules).
Trend Themes
1. Travel Memory Apps - There is an opportunity to create more interactive applications that allow people to chronicle their travels and share their journey with others through social media.
2. Geolocation Mapping Tools - There is an opportunity to create geolocation mapping tools that can help people track and visualize their travel experiences in an interactive way.
3. Gamification of Travel Memories - There is an opportunity to create gamified experiences around travel memories that can reward users for sharing their experiences and engaging with travel-related content.
Industry Implications
1. Travel and Tourism - The travel and tourism industry can benefit from developing innovative applications and tools that enhance users' travel experiences and encourage them to share their journey with others.
2. Social Media - Social media platforms can create more engaging features that allow users to share their travel memories and interact with others who have shared similar experiences.
3. Advertising and Promotion - Brands can leverage innovative geolocation mapping tools and gamified experiences to promote their products and services by creating more immersive and interactive travel-related content.
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