Viral Boycats

Purr URLesque Gives Web-Friendly Felines the Day Off on 9/9/09

Urlesque.com has announced September 9, 2009 as the day that cats will be banned from the Internet. There is a petition full of Internet users willing to abstain from sharing and watching videos, pics and all other coverage of web-generated feline media. 

While this will be grounds for outrage for some, the day will a serve as a welcome respite for the PC Purr Producers out there… did I just write that?

Anyway, in order to keep my pledge, I will have to remain strong and not watch Keyboard Cat (and I love me some Keyboard Cat) on that woeful Wednesday. To join or read more on the Boycat, click the attached link… right meow!

Cat-free Internet Day
Opportunity for businesses to create and promote non-cat related content on September 9, 2009.
Petition Movements
Opportunity for companies to leverage the power of online petitions to create awareness and drive behavioral change.
Digital Detox
Opportunity for businesses to create products and services that help individuals disconnect from the digital world for a temporary period.

Who This Affects Most

Online Content Creation
Opportunity for content creators to generate non-cat related content that can capitalize on the Cat-Free Internet Day.
Online Advertising
Opportunity for advertisers to create campaigns that align with the Cat-Free Internet Day and target audiences looking for alternative content.
Wellness and Self-care
Opportunity for wellness companies to develop digital detox programs and products to cater to individuals seeking a break from the online world.
SCORE
3.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 10%
Activity 77%
Freshness 8%