JUNBUG and NA's clothing label 'Deadline' releases a new video lookbook for its Spring/Summer 2014 collection.
The latest video clip features a whole lot of money and women -- oh, and the spring/summer collection. The collection includes a full range of baseball caps, bucket hats, t-shirts and more. The collection includes plenty of big graphic tees. One of the designs features a young Mike Tyson, while another flashy t-shirt has handcuffs organized to resemble the Olympic rings.
This street-wear collection will definitely get you noticed. The bright colors and bold graphics are exactly the look you want with spring coming up. If wearing the clothes bring about a lifestyle even slightly similar to what's depicted in the video lookbook, you can count me in for an order.
What Makes This Trend Stand Out
- Street-wear Fashion
- A rise in the demand for bold and colorful street-wear clothing that reflects a particular lifestyle shown in the rap lifestyle lookbooks.
- Video Lookbooks
- The increased use of video lookbooks by clothing labels to showcase their collections and replicate the lifestyle portrayed through them.
- Graphic T-shirts
- Graphic t-shirts with bold and flashy designs featuring popular icons and symbols like Mike Tyson and Olympic rings are gaining popularity in street-wear fashion.
Sectors Adopting This
- Fashion and Apparel
- Clothing companies that cater to urban youth can leverage the trend of bold and flashy streetwear to market their clothing label.
- Marketing and Advertising
- There is a new opportunity for advertising and marketing agencies to create more compelling video lookbooks for trendy street-wear fashion brands.
- Social Media and Influencer Marketing
- Social media influencers and bloggers who cater to the urban youth scene can partner with clothing companies to showcase their collections and promote unique street-wear fashion.
