Happy Yellow Fashiontography

Via Snella SS10 Offers an Alternative to Modern Sportswear

I have to admit that I wanted to write about the Via Snella SS10 collection more because of the happy yellow backdrop than anything else. But as I took a closer look at the clothes, I had double the reason (and a more relevant one).

Providing “an alternative choice to modern mens’ sportswear,” according to the designers, the Via Snella SS10 is both chic and comfortable. Inspired by the 30s and 50s, they definitely offer a solid option.

Retro-style Athletic Wear
Developing a line of athletic clothing inspired by previous decades, both comfortable and stylish.
Alternative Sportswear Options
Offering unique sportswear designs as an option to more modern designs.
Colorful Backdrops in Fashion Photography
Using bright and bold backdrops for fashion photography that adds a visually appealing aspect to the photos.

Industries Being Reshaped

Athletic Clothing Industry
Creating retro-inspired athletic wear within the athletic clothing industry for consumers interested in a unique and comfortable alternative to modern options.
Photography Industry
Incorporating bright backdrops for fashion photography to add a visually appealing aspect.
Fashion Industry
Designing unique and stylish clothing options for consumers interested in alternatives to traditional modern options.
SCORE
2.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 53%
Activity 14%
Freshness 8%