This VeridiAum Jewelry collection features some intricate and bold designs guaranteed to spice up your look.
Founded by Eileen Caldwell, the brand's designs are created in New Mexico, incorporating found metals and ethically-mined crystals into different pieces. With solid-colored cuffs along with statement crystal pendants, the VeridiAum Jewelry line helps you accessorize with ease. Check out the gallery to see more of these VeridiAum Jewelry pieces.
Implications - With globalization and the rise of urban populations, many individuals feel as if their relationship with nature is weakening. Many of these people are unable to spend time outside and rebuild that bond due to hectic schedules and tight deadlines. Businesses and companies will benefit by providing consumers with products and services that generate similar feelings or experiences. In doing so, they will appeal to a growing group of consumers.
Key Themes Behind This Trend
- Ethical Jewelries
- With the rising concern for sustainably-produced goods, there is an opportunity to create ethical jewelries that will appeal to eco-conscious consumers.
- Nature-inspired Designs
- As people's relationship with nature continues to weaken, there is an opportunity to incorporate nature-inspired designs into jewelry pieces to evoke a connection with the natural world.
- Bold and Intricate Designs
- Consumers are increasingly seeking bold and intricate designs in their jewelry pieces, providing an opportunity for companies to offer unique and eye-catching designs.
Where This Applies
- Jewelry
- The jewelry industry can provide disruptive innovation opportunities by creating new and unique designs that appeal to consumers’ desire for elegance and trendiness, while also integrating ethical and sustainable practices.
- Sustainable Production
- Companies focused on sustainable production of goods and materials, can disrupt the jewelry industry by offering eco-friendly and ethically-produced materials to create products that appeal to eco-conscious consumers.
- Fashion and Accessories
- Businesses in the fashion and accessories industry can offer jewelry pieces that are part of a larger fashion ensemble, which complements existing fashion trends by using bold and intricate designs.
