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Las Vegas Fashion Trade Show

Spring 2008

— September 4, 2007 — Fashion
Vegas was a style hub last week, with three major expos during the Las Vegas Fashion Trade Show. Major fashion editors, trend forecasters and fashion buyers showed up for the twice annual event to see what goodies the spring '08 collections had in store. Just as we'd anticipated, eco-chic was the most common trend popping across the majority of collections.

Pool was the trade show for the best up-and-coming designers -- some major talent we at Trend Hunter are keeping our fashion-savvy eyes on. The Magic Marketplace was focused on mass market fashions while Project showcased luxury goods and designer labels.

At Pool, the focus was on eco-chic, with all eyes focused on labels like S(eco)nd, Linda Loudermilk, Ryann, Manimal, the sisters at Velvet Leaf, and Canadian designer, Nicole Bridger. Another emerging designer, Idol Radec released their "fashletic" line, infusing cutting edge fashion into their athletic wear.

Project shed new light on already favourite designers. The menswear lines at EubiQ NY brought sophisticated to streetwear, while preppy infused the looks at Distilled and Covet kept their focus on sustainable unisex fashions.

The designers at Social Atelier launched their "socially active" lifestyle brand. "The début 'Think Future' line features limited edition, organic cotton t-shirts adorned with 'awareness messaging' addressing global social," IG Trend Central reported. "A percentage of proceeds from each season go towards non-profit organizations aligned with social and environmental causes."

Featured in the gallery:
A beautiful white ensemble from Velvet Leaf
Men's golf attire from Idol Relic
Great looks from Linda Loudermilk
A cute hooded jacket with red leggings from Vancouver's Nicole Bridger
Ryann's twist-back coral dress
Trend Themes
1. Eco-chic Fashion - There are opportunities for sustainable fashion designers and brands to appeal to consumers' eco-consciousness.
2. Athletic Fashion - The fusion of fashion and athletic wear presents disruptive innovation opportunities for designers.
3. Socially Responsible Fashion - Designers can cater to consumers who are passionate about social and environmental causes through their fashion designs.
Industry Implications
1. Fashion Industry - The fashion industry can cater to eco-conscious and socially responsible consumers through sustainable and socially responsible fashion designs.
2. Athletic Wear Industry - Companies can design athleisure wear that offers both function and fashion, appealing to consumers who prioritize style and comfort.
3. Non-profit and Social Enterprise Industry - There are opportunities for non-profits and social enterprises to collaborate with fashion brands on socially responsible fashion collections that raise funds for social and environmental causes.
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