Vans and Urban Outfitters have partnered to offer consumers a unique collaborative shoe that's inspired by playing cards.
The shoe features the cards' suits on the sole of the shoe, including clubs, diamonds, hearts and spades. The decorative graphics feature the respective colors of red and black, offering a bold look that's sure to stand out from the crowd. In addition to the sole's graphics, the shoe features laces which are stamped with the suit symbols. Another shoe, feature the card-inspired graphics stamped on top of Vans' classic checked pattern, effectively creating a pattern-heavy line that's sure to serve as a bold addition to one's wardrobe.
The line is comprised of three shoes and is available online.
Image Credit: Urban Outfitters
What's Driving This Trend
- Card-inspired Shoes
- Opportunity for shoe companies to collaborate with other industries and create limited edition products that cater to a specific audience.
- Graphic Sole Design
- Innovation opportunity for shoe companies to create customizable soles that incorporate creative graphics or designs for added customization and personalization.
- Pattern-heavy Design
- Opportunity for fashion companies to incorporate unique patterns and designs into their product line for an eye-catching and bold addition to one's wardrobe.
Who This Affects Most
- Footwear Industry
- Companies in the footwear industry can explore collaborations with other industries to create unique and limited edition products that cater to a specific audience.
- Fashion Industry
- Fashion companies can incorporate unique patterns and designs into their product line for a bold and eye-catching addition to one's wardrobe.
- Graphic Design Industry
- Opportunity for the graphic design industry to collaborate with footwear companies to create innovative and customizable shoe designs.
