Pixelated Illusion Housing

Ben Van Berkel Creates the Van B Housing with Rieder's Help

Architect Ben van Berkel creates the Van B housing block in Munich. Van B's design is defined by its pixelated exterior clad that is comprised of concrete panels made by manufacturer Rieder. These panels have an ivory color for a minimal look and are meant to be a model for adaptable urban housing in the city. It is found in the city's Kreativquartier in SChewabing-West and is paired with outdoor and communal spaces.

Rieder explains, "Just as modern living space should be flexible and sustainable, Rieder's concrete facade solutions also follow the principle of 'individual, straightforward and durable. The mix of different nuances and textures is what makes the glass fiber-reinforced concrete facade product stand out. Copper-colored metal and rough concrete skin elements prove to be an unbeatable team in the facade design of Van B."

Image Credit: Rieder

PIXELATED Exterior Cladding
Exploration of innovative facade materials for urban housing projects to create visually striking structures with adaptable design elements.
Adaptable Urban Housing Models
Developing flexible and sustainable housing solutions that prioritize versatility and functionality to accommodate changing urban landscapes.
Mix of Nuances in Façade Design
Utilizing a combination of colors, textures, and materials to elevate the aesthetic appeal and durability of architectural facades in modern construction.

Where This Applies

Construction Materials
Exploring new concrete facade solutions incorporating glass fiber reinforcement to enhance durability and design flexibility in architectural projects.
Real Estate Development
Creating innovative models for urban housing that integrate communal spaces and outdoor amenities to meet the evolving needs of urban dwellers.
Architectural Design
Incorporating unique combinations of materials like copper-colored metal and rough concrete skin elements to push the boundaries of traditional facade design in architectural projects.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 43%
Activity 46%
Freshness 25%