YouTube is launching a series of COVID-19 Vaccination PSAs as a "first chapter" of a partnership with the London School of Hygiene & Tropical Medicine’s Vaccine Confidence Project. The public service announcements will be in the form of ads that are set to roll out internationally in the coming weeks.
YouTube posted several public service announcement videos on its company channel about the vaccines. The aim is to encourage people to get vaccinated as soon as they are eligible to do so and as soon as it becomes available in their respective regions. YouTube is dedicated to helping viewers "get back to what you love." The social network will run its PSA campaign through July to make vaccination more attractive to the US population, while distributing reliable information about the vaccine.
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