Matching Couple Couture

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Will Davidson Captures His and Her Looks for V Magazine

— September 1, 2009 — Art & Design
For the latest issue of V Magazine, Will Davidson captures models in “Let’s do it all Over the World.”

The “Let’s do it all Over the World” editorial by Will Davidson for V Magazine has models in matching his and hers outfits, to varying degrees of success. While some of the looks I can endorse for couples, some, like the matching black-and-white checks, should perhaps be left in the store.

Take a look at the matching couples clothes as they tour the world for V Magazine above.

Trend Themes

  1. Matching Couple Couture — Opportunity for fashion brands to create more matching couple outfits.
  2. Personalized Fashion — Potential for fashion brands to personalize matching couple outfits for each customer.
  3. Sustainable Fashion for Couples — Opportunity for sustainable fashion brands to create matching couple outfits made from eco-friendly materials.

Industry Implications

  1. Fashion — Fashion industry can capitalize on the trend of matching couple outfits.
  2. Retail — Retailers can tap into the demand for matching couples outfits by stocking those in their store.
  3. Wedding Industry — Wedding planners and designers can adopt the trend of matching couple couture outfits for couple photo-shoots.
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