Uresta is a reusable pessary made with medical-grade resin. The non-absorbent and hypoallergenic devices are safe to reuse for up to one year. In addition, the product helps with bladder control by applying pressure in the appropriate areas to reduce the potential for leakage. Comfortable and convenient, the pessary can be used all day and stays in place during physical activity like yoga or running.
Uresta offers a starter kit with three sizes to allow consumers to experiment to find the perfect fit. The environmentally friendly product is easy to use and simple to clean. Users must wash it with hand soap and warm water to safely reinsert the pessary. The FDA-cleared product is a cost-effective solution compared to other market alternatives.
Image Credit: Uresta
Key Themes Behind This Trend
- Women's Health Devices
- The trend towards device solutions specifically designed to solve/aid women's health issues such as bladder control presents a disruptive innovation opportunity for companies investing in this space
- Reusable Health Devices
- The trend towards reusable health devices is significant and offers a disruptive innovation opportunity for companies concerned with environmental solutions
- Cost-effective Health Solutions
- The trend towards cost-effective health solutions such as Uresta presents a disruptive innovation opportunity for companies seeking to disrupt traditional healthcare pricing models
Where This Applies
- Health Technology
- The health technology space is a natural fit for companies interested in developing cost-effective solutions or reusable health devices like Uresta
- Feminine Care Products Manufacturing
- Companies within the feminine care products manufacturing space can capitalize on the trend towards device solutions specifically designed for women's health like Uresta, with potential opportunities to develop complementary products
- Consumer Healthcare Retail
- Given the growing market demand for cost-effective, environmentally friendly health solutions like Uresta, consumer healthcare retail could provide opportunities for emerging brands to showcase their products and gain momentum.
