The creators of the Urbanized bike took the city environment into consideration during its design process, remembering that the city is a place of habitat for us and cycling is a large part of its functionality. Developed in the UK, the Urbanized bike reminds people that the bicycle is both a fashion piece and a lifestyle motif nowadays. The label wanted to create something that offered a carefree mindset while riding. The result is rooted in the foundation of waterproof elements, portability and maintenance-free components. The transportation piece has airless wheels to avoid puncture threats, as well as a grease-free belt drive.
Constructed from durable materials, it has a strong internal gear hub and roller brakes to endure to different weather threats. The Urbanized bike is also lightweight and easily portable, as the piece weighs less than 13kgs. Every part is carefully crafted, with invisible welding and stitched grips. There is also a vibrant range of colorways available, including black, white, yellow and pink.
Why This Trend Is Growing
- Airless Tires
- The use of airless tires in bicycles could disrupt the traditional bike industry, as they offer a maintenance-free and puncture-proof alternative.
- Waterproof Bikes
- The development of waterproof bicycles that can withstand different weather conditions presents an opportunity for innovation in the outdoor recreation industry.
- Lightweight Bicycles
- Lightweight bikes that are easily portable could disrupt the transportation industry, potentially replacing cars for short trips and commutes.
Industries Being Reshaped
- Bicycle Industry
- The bicycle industry could benefit from incorporating airless tires and waterproof materials into their products, as these innovations may attract more consumers and improve overall bike performance.
- Outdoor Recreation Industry
- Companies in the outdoor recreation industry could explore the development of more weather-resistant and durable bicycles to cater to consumers who enjoy cycling in different terrains and conditions.
- Transportation Industry
- The development of lightweight and easily portable bicycles presents an opportunity for the transportation industry to offer an eco-friendly and affordable solution to short trips and commutes.
