Urban Nomad Fashion

Nanushka Designs Clothes for Playful and Sophisticated Women

Nanushka, a label based in Budapest, is made up of fashion for the urban nomad. At least, that is how Sandra Sandor, the designer behind the line, describes her customer. The urban nomad can also be considered a feminine and sophisticated nomad by the look of these designs. Carefree yet structured, playful yet functional, the pieces incorporate luxe fabrics and grown-up silhouettes that will appeal to more than urban nomads.

With loose fits, easy designs and layered looks, the urban nomad line by Nanushka is something many women will appreciate. Not only will women look good, they will look elegant in an effortless way. The pale pastel colors are perfect for the spring and summer seasons.

Urban Nomad Fashion
The trend of urban nomad fashion presents an opportunity for designers to create clothing that combines playfulness and sophistication.
Luxe Fabrics
The trend of using luxe fabrics in fashion opens up possibilities for creating high-end, elegant designs.
Layered Looks
Layered looks are a growing trend that provides opportunities for fashion brands to create versatile and stylish outfits.

Where This Applies

Fashion Design
The fashion design industry can capitalize on the urban nomad fashion trend by creating innovative and stylish collections.
Luxury Fashion
The luxury fashion industry can leverage the trend of using luxe fabrics to create exclusive and high-end clothing.
Retail
The retail industry can benefit from the layered looks trend by offering a wide range of mix-and-match options to consumers.
SCORE
5.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 89%
Activity 53%
Freshness 8%