Urban Gentleman Fashion

August Man Malaysia's Latest Editorial Celebrates Traditional Elegance

Top model Harry Goodwins channels an urban gentleman in 'The Drifter,' an editorial exclusive that is lensed for August Man Malaysia's latest issue. The shoot is lensed by photographer Arnaldo Anaya-Lucca and highlights menswear staples that are traditionally elegant in their overall aesthetic.

Model Harry Goodwins poses in leather motorcycle jackets while posing on a bike and pulls off more traditional tweeds while loitering on the street. Though dressed in a designer-enriched wardrobe by stylist Gregory Wein -- with pieces from Georg Jensen and Ralph Lauren -- the model also wears makeup that resembles dirt.

Creative direction for August Man Malaysia's 'The Drifter' story is courtesy of Melvin Chan who brings its urban gentleman vision to life.

Traditional Elegance Menswear
Disruptive innovation opportunities include sustainable fashion and innovative textile design.
Urban Fashion Photography
Opportunities exist for 3D printing technology to create unique and customizable clothing designs.
Masculine Makeup
Opportunities exist for new makeup products and tools specifically designed for men.

Who This Affects Most

Fashion and Apparel
Disruptive innovation opportunities include sustainable fashion and innovative textile design.
Photography
Opportunities exist for 3D printing technology to create unique and customizable photography backdrops and props.
Cosmetics
Opportunities exist for new makeup products and tools specifically designed for men and their unique skin needs.
SCORE
6.4 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 94%
Activity 90%
Freshness 8%