UNO Play with Pride Supports Diversity & the It Gets Better Project
Laura McQuarrie — May 13, 2021 — Life-Stages
UNO Play with Pride is a special version of the card game deck that celebrates diversity and supports the It Gets Better Project’s mission to uplift, empower and connect LGBTQ+ youth.
The first-ever Play with Pride deck was created to mark Pride Month and recognize the LGBTQ+ community in a fun way. As Eboni Munn, It Gets Better's director of brand marketing, content and creative describes, "UNO is a celebrated game with the ability to transcend age, culture, and language while bringing people together — something we aspire to do at the It Gets Better Project." Mattel will be donating $50,000 to the It Gets Better Project as a part of the partnership.
This new deck joins UNO's collection of themed and officially licensed packs, giving fans of all ages an uplifting new way to play that's more colorful than ever.
The first-ever Play with Pride deck was created to mark Pride Month and recognize the LGBTQ+ community in a fun way. As Eboni Munn, It Gets Better's director of brand marketing, content and creative describes, "UNO is a celebrated game with the ability to transcend age, culture, and language while bringing people together — something we aspire to do at the It Gets Better Project." Mattel will be donating $50,000 to the It Gets Better Project as a part of the partnership.
This new deck joins UNO's collection of themed and officially licensed packs, giving fans of all ages an uplifting new way to play that's more colorful than ever.
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