Union LA continues to work closely with Nike as it showcases the two new Cortez sneaker models that are set to launch later this week. The shoe highlights the retro silhouette and offers the latest Smoke Grey design and Lemon Frost to quickly follow.
Similar to its previous launches, the shoes are marked with bold accents all throughout the upper in the form of both stripes and bold tonal palettes that are noted at the Swoosh branding by the lateral side of the shoe. The midsoles of the sneaker are also made using the brand's Crater foam which enhances the visual look of the shoe with the speckled look that is sustainable before being rounded out by "Cortez 72" branding.
Image Credit: Union LA
Why This Trend Is Growing
- Panelled Colorful Sneaker Collaborations
- Opportunity for new collaborative partnerships between sneaker brands and fashion retailers to create unique colorful designs.
- Retro Silhouette Revival
- Opportunity for sneaker brands to revive old designs by adding bold accents and updated materials.
- Sustainable Sneaker Materials
- Opportunity for sneaker brands to explore alternative and sustainable materials like Nike's Crater foam to enhance visual look and environmental impact.
Industries Being Reshaped
- Fashion Retail
- Fashion retailers can collaborate with sneaker brands to create unique and stylish designs for customers.
- Sporting Goods
- Sneaker brands can explore new materials and designs to attract environmentally conscious consumers.
- Footwear Manufacturing
- Sneaker manufacturers can revive classic designs and add bold accents to create refreshed styles for consumers.
