Alex Voyer and Alex Roubaud created a breathtaking photo series that captures underwater animals at an extremely close proximity. Both Voyer and Roubaud have a shared passion for free diving and photography, and decided to fuse their interests in one project.
The duo are also interested in science and research of underwater animals and their work can be utilized for those purposes. Throughout the photo series, it is common to see sharks, whales and dolphins from a unique perspective that is rarely captured. Voyer and Roubaud make a special effort to get as close as possible to these animals, often risking their own safety in the process.
Often times, one of them may take pictures with the other one in it, exposing the scale of some of these animals as well as to show how close they actually get when photographing.
What's Driving This Trend
- Underwater Wildlife Photography
- There is an opportunity for businesses to develop technology or techniques that allow for even closer and clearer shots of underwater animals.
- Free Diving Equipment
- Given the risks associated with getting close to underwater animals, the development of safer and more effective free diving equipment could be a disruptive innovation opportunity.
- Underwater Animal Research
- As the interest in studying underwater animals grows, there is an opportunity for businesses to develop and market specialized equipment for researchers and scientists.
Who This Affects Most
- Photography
- There is an opportunity for photography companies to create underwater photography courses or workshops, aimed at teaching others the techniques used by Alex Voyer and Alex Roubaud.
- Tourism
- Developing underwater excursions or experiences that incorporate close-up animal encounters could be a disruptive innovation opportunity for the tourism industry.
- Scuba Diving
- As the interest in getting closer to underwater animals grows, there could be an opportunity for scuba diving companies to develop specialized trips or equipment to enable customers to get even closer to these creatures.
