The name of the Ugly Models agency is not a publicity stunt or a comment on social norms, it literally refers to a modelling agency specializing in ugly people. Based in London, it boasts a database that provides photographers with models that have unusual physical appearances. Whether that may be a body full of tattoos and piercings or a person with bizarre bulging eyes, the Ugly Models agency is a treasure trove for aesthetically challenged individuals.
Nevertheless, peruse the Ugly Models website and people will find that there are a number of exceptionally good-looking options. Of course, since they are not cut out for the catwalk or editorial photoshoots, these 'real' beauties are perfect for Ugly Models. At least they don't fall in the 'special' or 'Guinness World Record' categories.