This turmeric drink from Shakti puts an extremely healthy spin on lemonade.
Typically, sugar, water and lemon juice are the three basic ingredients that are used to make refreshing summer lemonades. Shakti completely reinterprets the lemon drink with healing superfood ingredients like reishi tea, turmeric and maple syrup as a sweetener. Unlike most lemonade beverages that boast a pale yellow color from lemons only, this Reishi Turmeric Lemonade borrows the naturally intense hue of turmeric.
In addition to being purely refreshing, this lemonade beverage also boasts calming and balancing properties as well as the ability to purify blood, combat inflammation and support the body's immune system. The simple, yet unconventional, lemonade drink is classified as raw, vegan and non-GMO.
Key Themes Behind This Trend
- Superfood Lemonades
- There is a growing trend of incorporating unconventional superfoods, like turmeric and reishi tea, into refreshing summer drinks.
- Health-enhancing Beverages
- Consumers are increasingly demanding beverages that offer health benefits beyond hydration or refreshment.
- Non-traditional Sweeteners
- Alternative sweeteners, such as maple syrup, are becoming more popular as consumers look for healthier options in their beverages.
Where This Applies
- Beverage Industry
- Manufacturers and producers in the beverage industry can explore the potential of superfood lemonades and health-enhancing drinks to cater to the growing demand for healthier beverage options.
- Superfood Industry
- Companies in the superfood industry can collaborate with beverage makers to incorporate their products into drinks and expand their product offerings.
- Health and Wellness Industry
- The health and wellness industry can leverage the trend of health-enhancing beverages to offer complementary services, such as nutrition consulting or meal plans, to further support consumers' health goals.
