TULA Skincare's Ageless product franchise appeals to Millennials who are looking to support their skin in a positive way and sidestep the messaging that fills the anti-aging category. The products are packed with probiotics, superfoods and plant-based retinol alternatives, as the brand is passionate about delivering solutions that are as healthy as they are effective.
The hero product in the Ageless franchise is the all-new Protect + Plump firming & hydrating face moisturizer, which harnesses the power of ingredients like goji berry, bakuchiol, alfalfa sprouts, stevia and olive-derived squalane. There's also the brand-new Wrinkle Treatment Drops retinol alternative serum, which is useful for deeply conditioning the skin and minimising the look of fine lines and wrinkles.
Image Credit: TULA Skincare
What Makes This Trend Stand Out
- Probiotic Skincare
- Opportunity for companies to develop probiotic skincare products that aim to support and balance the skin's microbiome.
- Plant-based Retinol Alternatives
- Innovation opportunity for companies to create effective anti-aging products that use plant-based alternatives to retinol.
- Superfood Skincare
- Growth potential for companies to create products using nutrient-rich superfoods that aim to nourish and replenish the skin.
Sectors Adopting This
- Skincare Industry
- Innovation opportunity for the skincare industry to incorporate probiotics, plant-based alternatives to retinol, and superfoods into their products to target younger consumers concerned about aging.
- Natural and Organic Skincare
- Opportunity for companies in the natural and organic skincare market to create products using plant-based alternatives to retinol and nutrient-rich superfoods for anti-aging benefits.
- Health and Wellness Industry
- Opportunity for companies in the health and wellness industry to venture into the skincare market by developing probiotic skincare products that support the skin's natural balance and overall health.
