Lensed by Nicolas Valois, the ‘Traveller Chic’ Elle France editorial is a luxe take on bohemian garments. This dapper menswear shoot is both rugged and distinguished.
With a wild mane and masculine beard, red-headed model Johnny Harrington is impeccably dressed despite looking rough around the edges. From eclectic props and accessories to luxury luggage sets, this editorial explores a variety of travel-worthy menswear looks.
Whether he is playing the role of carefree surfer or distinguished gent, Johnny is a vision in rich textured styles, vivid patterns and tailored silhouettes styled by Anne-Marie Brouillet. Showcasing pieces from Comme des Garcons, Burberry, D&G, Louis Vuitton and Yves Saint Laurent among others, the ‘Traveller Chic’ Elle France editorial is a high fashion interpretation of nomadic elegance.
What's Driving This Trend
- Nomadic Elegance
- Disruptive innovation opportunity: Develop sustainable, travel-friendly clothing and accessories that combine functionality with high fashion.
- Bohemian Luxe
- Disruptive innovation opportunity: Create bohemian-inspired menswear collections that incorporate refined, tailored elements for a sophisticated yet relaxed look.
- Rugged Dapper
- Disruptive innovation opportunity: Design menswear pieces that balance rugged, outdoorsy aesthetics with a polished, upscale appeal.
Who This Affects Most
- Fashion
- Disruptive innovation opportunity: Integrate sustainable materials and production processes into luxury fashion brands to meet the growing demand for eco-conscious clothing.
- Travel
- Disruptive innovation opportunity: Develop innovative and stylish luggage solutions that combine durability, functionality, and fashion-forward design.
- Photography
- Disruptive innovation opportunity: Explore new techniques and aesthetics in fashion photography to capture the essence of dapper ruggedness and nomadic elegance.
