The trash track project consists of placing microchips on garbage and following the journey that the garbage takes. Like a much nastier version of 'Finding Nemo,' the project could potentially lead to some interesting information that would shine a light on the effectiveness of our waste management system. I know I'm pumped, are you?
Check out more on the trash track project at Designboom.
Implications - In today's society, rising concerns surrounding the deteriorating state of the planet due to its overuse and mistreatment are becoming more important issues for a variety of individuals. Companies and businesses who make a point of finding solutions to such problems will demonstrate that they are dedicated to social causes and not simply to generating a profit. Consumers will be more likely to invest in products from a company that expresses genuine compassion for important issues.