The Transparent Tree Toaster by Xu Yan Xiang Holds Slices Like Leaves

 - Aug 9, 2010   Updated: Jun 7 2011
References: yankodesign & woohome
The transparent tree toaster holds your bread in upscale transparent toasting leaves until they are ready to eat. Not only is is functional, it's fun to look at!

The innovative conceptual design is the brainchild of designer Xu Yan Xiang. Transparent nano-electric membranes comprise the toasting component -- the heating element -- of the transparent tree toaster. They mark the toast with a leaf-pattern signature.

Implications - The appliance industry is one where infinite companies that produce some variety of the same product are constantly competing for consumer attention. This has caused a rise in fresh and creative twists on these conventional at-home necessities, which caters to the desire of consumers to feel like individuals and personalize their homes, as well as draws consumer attention towards their product.