Studio Ghibli announced the planned development of the My Neighbour Totoro theme park that is scheduled to open in 2020 and the visual renditions of the project are quite whimsical, creative and adorable. Unlike the industrial-like and painfully to-the-point computerized imagery of architectural proposals, Studio Ghibli embraces its creative style and the childhood-like aesthetic that is contained within the notion of a theme park. Therefore, the visual imagery for the not-yet-finished My Neighbor Totoro theme park is very sweet and paint-inspired — "depicted in the studio's iconic style."
Naturally, the attractions within the fun establishment are inspired directly from the My Neighbor Totoro movie — from the 'Dondoko Forest' which is an area within the park, named after the "dondoko dance" to the Princess Mononoke-themed village.
What's Driving This Trend
- Whimsical Theme Park Design
- Opportunity for theme parks to embrace a more creative and playful aesthetic in their visualizations, appealing to a nostalgic and childlike audience.
- Iconic Brand Visuals
- Companies can leverage their iconic visual styles to create unique and memorable visualizations, enhancing brand recognition and consumer appeal.
- Movie-inspired Attractions
- Theme parks can capitalize on popular movies by creating immersive attractions that bring the film's world to life, providing unique experiences for fans.
Who This Affects Most
- Theme Parks
- Opportunity for theme parks to adopt a more creative and visually appealing approach to attract visitors and enhance the overall experience.
- Architectural Visualization
- Architectural visualization companies can explore new styles and techniques that deviate from traditional industrial-looking visualizations, offering more whimsical and creative options.
- Film and Entertainment
- Movie studios and entertainment companies can partner with theme parks to create immersive experiences based on popular films, expanding their brand reach and revenue streams.
