The new Topshop Autumn/Winter 2014 collection made a splash when it debuted at London Fashion Week; it was like a royal feast full of roughly hewn faux sheepskin and faux fur gilets. And with Kendall Jenner, Anna Wintour, Kate Moss and Poppy Delevingne in the front row, the show was a hit.
The collection flaunted the label's quirky style and its casual appeal that everyone from high fashion devotees, celebrities and street-style enthusiasts can relate to and love to don season after season. With a safety-pin motif running through the Topshop Autumn/Winter 2014 collection, the collection was different than anything else on the runway. The collection also featured tattoo-animalesque beading, zipped jersey/faux fur sweatshirts, faux python trench coat and plenty of tunic coats with square patches of magenta, bordeaux, pink and beige with Afghan accents.
Why This Trend Is Growing
- Kitschy Fashion
- Opportunity for fashion brands to incorporate eccentric and playful designs into their collections.
- Faux Materials
- Opportunity for materials innovation in the fashion industry, specifically for high-quality faux fur and faux leather.
- Quirky Motifs
- Opportunity for designers to experiment with unique motifs and themes in their collections to stand out from competitors.
Industries Being Reshaped
- Fashion
- Fashion brands can embrace kitschy and unique designs to cater to a wider audience and differentiate themselves in the market.
- Materials
- Companies specializing in high-quality faux fur and faux leather materials could see a rise in demand from fashion brands looking to incorporate sustainable and animal-friendly options into their collections.
- Textile Manufacturing
- Textile manufacturers can explore the development of tattoo-animalesque beading techniques to meet the needs of fashion designers seeking to incorporate unique design elements into fabric.
