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TMF 'Reincarnation Sucks' Campaign

 - Dec 2, 2008
References: tmf.be & adsoftheworld
Music channel TMF (The Music Factory) has rolled out a new campaign that uses photoshopped musicians as animals to promote their live music programs.

With the tagline, "Reincarnation sucks. Live now," the ads show Amy Winehouse reincarnated as a sheep getting humped by a dog, Marilyn Manson as a poodle getting played with by a girl, and Paris Hilton as a rhinoceros eating grass.

The campaign was created by Mortierbrigade, Belgium with photographer Frieke Janssenscreative and creative directors Jens Mortier, Joost Berends and Philippe De Ceuster.