Youthful-Themed Premium Fall Fashion

Thom Browne Delivers Dramatic Looks for the Fall 2022 Season

Thom Browne recently unveiled its Fall 2022 runway designs in New York City and it was created with a youthful inspiration. It dives into a conceptual adult toy shop, where there are looks that feature dramatic proportions and unique renditions of tailoring.

The color palette includes a bright orange, blue, yellow, and green to name a few -- this adds to the overarching playful theme of the season with intricate detail paid to all of the items. The brand's notable tweed tailoring is elevated using shades of grey that are layered with silk Mogador jacquards in tonal white, red, and blue. The iconic palette is paired perfectly with bright hits of green, orange, and gold to really channel a stark design language.

Image Credit: Thom Browne

Youthful Premium Fashion
Opportunity for brands to cater premium fashion to the young and trendy demographic by incorporating playful, bold aesthetics and intricate details.
Conceptual Fashion Runways
Opportunity for fashion brands to unveil their seasonal collections through imaginative and creative runways that set a distinct tone and theme.
Elevated Tweed Tailoring
Opportunity for fashion brands to experiment with shades and textures to give a modern twist to classic fabrics like tweed, indicating that classic designs can be updated to fit modern tastes.

Where This Applies

Fashion Design
Opportunity for fashion designers to experiment with bold colors, playful patterns, and new materials to create clothing that appeals to a young and trendy demographic.
Fashion Event Planning
Opportunity for event planners to create unique and imaginative runways that enhance the overall theme and aesthetic of a seasonal fashion show.
Textile Manufacturing
Opportunity for textile manufacturers to produce high-quality fabrics that experiment with shades and textures to create classic yet modern looks for the fashion industry.
SCORE
2.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 61%
Activity 14%
Freshness 12%