We here in North America spend a heap of money every year caring for our furry friends who have become so much more than an animal to ourselves and our families, which is why social media accounts like @the_blueboys on Instagram are pulling at our heartstrings like never before. @the_blueboys follows the antics of Darren & Phillip, two English Staffordshire Terriers whom reside with their owners in Brisbane, Australia. Whether it's a lazy day in bed or a romp around the neighborhood, the adventures of @the_blueboys is well documented by their human owners.
The humanization of animals has been seen increasingly in recent years, so it's no wonder that we're seeing so many furry, thumbless friends on social media like @the_blueboys than ever.
Key Themes Behind This Trend
- Pet Parenting on Social Media
- The trend of sharing the lives of pets on social media presents opportunities for disruptive innovation in the pet care and technology industries.
- Humanizing Animals
- The growing trend of humanizing animals presents opportunities for disruptive innovation in the pet care, technology, and media industries.
- Canine Influencers
- The rise of canine influencers like @the_blueboys presents opportunities for disruptive innovation in the marketing, advertising, and pet care industries.
Where This Applies
- Pet Care
- The trend of humanizing animals and sharing pet lives on social media presents opportunities for disruptive innovation in the pet care industry.
- Technology
- The trend of sharing pet lives on social media presents opportunities for disruptive innovation in the technology industry, such as pet monitoring devices and social media platforms for pets.
- Media
- The trend of humanizing animals and sharing their lives on social media presents opportunities for disruptive innovation in the media industry, such as pet-centered content and platforms.
