Insurance brand ManyPets teamed up with Pets As Therapy to create a petting booth pop-up in the city to provide much-needed stress relief to busy people. The setup at King’s Cross promises to welcome passersby and give people the chance to unwind with therapy dogs. All the while, the pop-up will help to raise awareness and donations for Pets As Therapy, the UK charity that provides therapeutic pet visits to hospitals, care homes and schools.
The creation of this pop-up petting booth was inspired by a ManyPets survey that found cuddling and stroking a pet was the most popular "stress-busting activity" in the UK, with 40% of survey participants reporting it was beneficial for soothing their nerves. On-site, people can measure their heart rate before and after petting the dogs to see and experience the physiologically calming effect of pets for themselves.
What Makes This Trend Stand Out
- Pop-up Therapy Pets
- Creating pop-up petting booths in public places for a stress-busting activity and raising awareness for therapeutic pet visits.
- Animal-assisted Therapy
- Integrating therapy animals in hospitals, care homes, and schools to aid in healing and stress reduction.
- Pet-friendly Workplaces
- Encouraging pet ownership and integration of therapy animals in the workplace to improve mental health and productivity.
Sectors Adopting This
- Healthcare
- Integrating the use of therapy animals in hospitals and care homes as a means of improving mental health.
- Education
- Establishing programs that use therapy animals to help students with anxiety and stress reduction.
- Insurance
- Partnering with pet-related charities to raise awareness for the benefits of pet ownership and animal therapy.
