New Balance and Jaden Smith are introducing The Trippy Summer Pack (named after Smith’s upcoming song Trippy Summer) to share Smith’s Vision Racers in bold new colors. This summery iteration shares two new reworked designs that are mostly white yet accented by bold pops of color.
Channeling the beauty of flowers and the landscape, these multi-colored sneakers help fans step into the artist's world, since they will find that the overall color scheme matches the visuals for Smith's music. Smith's perspective speaks to Gen Z and their ability to become the change they want to see in the world with expression, positivity and individuality.
To go along with these styles, New Balance and Jaden Smith created a coordinated hoodie and t-shirt, which make it easy to sport the kidcore aesthetic.