Everybody thinks rocking chairs are for old people, but this all new rocking chair from the designer Mathias Koehler is trying to change the way we think about rocking chairs. This all-new design even incorporates a reading light in top of it
Implications - The reinvention of old products from the past is always well received by consumers, as the pieces are still familiar, yet still offer innovative features that are totally unique. The Mathias Koehler rocker is an example, as it is a rocking chair that bears a much more modern aesthetic. Companies looking to establish a name for themselves will receive positive feedback if their products follow this example.