Low-Cost Chicken Wraps

The Kentucky Fried Chicken Wraps are Arriving with a New Promotion

The Kentucky Fried Chicken Wraps are being launched at participating locations in the US after a successful trial run starting on February 6, 2023 with a new promotion that's sure to come as welcome news to patrons.

The wraps are being offered in the Classic Chicken Wrap and Spicy Slaw Chicken Wrap options, which can be picked up at a two for $5 deal. This makes the wraps a great option for satisfying hunger between meals or as a great option for lunch. The deal is launching alongside a combo meal deal, which features two wraps, Secret Recipe Fries and a medium drink for $7.99.

The Kentucky Fried Chicken Wraps with their respective deals will be available for a limited time only.

Image Credit: KFC

Low-cost Fast Food
The success of low-cost chicken wraps presents an opportunity for fast food chains to expand their low-cost menu offerings.
Limited-time Offerings
Limited-time deals like the two-for-$5 wraps and combo meals can drive customer traffic and sales, creating opportunities for marketing campaigns.
Spicy Menu Items
The popularity of KFC's Spicy Slaw Chicken Wrap highlights potential demand for spicier menu options, presenting an opportunity for fast food chains to add more spice to their menus.

Industries Being Reshaped

Fast Food
Fast food chains can leverage the success of KFC's low-cost chicken wraps with their own low-cost menu offerings.
Marketing and Advertising
Limited-time deals like those offered with KFC's chicken wraps present opportunities for marketing campaigns and promotions.
Food and Beverage Retail
The popularity of limited-time deals and spicier menu options presents opportunities for food and beverage retailers to create and market similar products.
SCORE
3.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 44%
Activity 34%
Freshness 15%