The Hobbit parody titled ‘An Unexpected Parody’ by The Hillywood Show is exactly what it is promoted as.
Everything looks on the up and up when the clip begins, until Bilbo Baggins opens his front door to Gandalf and a group of dwarves who immediately burst into the Lil John and LMFAO song ‘Shots.’ The dwarves get rowdy in Baggins’ home and all sing along with the infectious 2009 party hit. As they yell the lyrics one by one, it’s hard not to laugh at the expressions on their faces.
This Hobbit parody is guaranteed to brighten your day and coincides with the release of The Hobbit on December 14th in US theatres. This is a creative piece of viral marketing and is sure to attract people to the Hobbit movies who otherwise wouldn't be interested purely due to the novelty comedy aspect of this video.
Why This Trend Is Growing
- Viral Parody Videos
- Opportunity for businesses to create creative and humorous parody videos to attract a wider audience and promote their products or services.
- Infectious Party Hits
- Opportunity for businesses to leverage popular songs and incorporate them into their marketing campaigns to create a fun and engaging experience for their target audience.
- Novelty Comedy Marketing
- Opportunity for businesses to use comedy and novelty elements in their marketing strategies to generate interest and appeal to a broader consumer base.
Industries Being Reshaped
- Entertainment
- Disruptive innovation opportunity for the entertainment industry to create unique and humorous content that resonates with the audience and drives engagement.
- Advertising
- Disruptive innovation opportunity for the advertising industry to incorporate viral parody videos and popular music into their campaigns to increase brand awareness and customer engagement.
- Digital Marketing
- Disruptive innovation opportunity for the digital marketing industry to explore new ways of leveraging humor and novelty comedy in their strategies to capture the attention of their target audience.
