Booking.com recently launched a new holiday experience that pays homage to the beloved 50s singer -- Elvis Presley. Dubbed 'Ultimate Elvis Experience', the new bookable experience is located in Memphis, Tennessee and features behind-the-scenes access to Elvis attractions, custom Elvis-inspired Gibson Epiphone guitar, and chauffeured rides in a vintage car reminiscent of one that Elvis drove.
Guests will also get a chance to see an exclusive advance screening with a special talent introduction of the highly anticipated film from Baz Luhrmann, in theaters only June 24. The movie showcases the history of the singer. Moreover, the bookers will also receive a tour of Elvis’ home, Graceland Mansion, and Sun Studio, as well as lunch at the long-standing Arcade Restaurant.
Bookings begin Saturday, June 11, 2022, to Monday, June 13, 2022, and is priced at just $19.57.
Image Credit: Booking.com
Why This Trend Is Growing
- Music-inspired Holiday Experiences
- There is an opportunity to create holiday experiences centered around other iconic musicians or bands, such as The Beatles or Michael Jackson.
- Celebrity-inspired Sightseeing Tours
- Offering behind-the-scenes access to the homes and studios of other famous individuals could be a successful trend for travel and tourism companies.
- Exclusive Film Previews
- Providing early access to highly anticipated films could be a unique selling point for hotel and vacation packages, particularly for film enthusiasts.
Industries Being Reshaped
- Travel and Tourism
- Companies in the travel and tourism industry have the opportunity to create unique and immersive holiday experiences based around iconic musicians or celebrities.
- Entertainment
- There is potential for the entertainment industry to collaborate with hotels and vacation package providers to offer exclusive experiences, such as behind-the-scenes access to film sets or celebrity homes.
- Hospitality
- Hotels and resorts can enhance their offerings by providing unique experiences tailored to specific interests, such as music or film, to attract guests looking for more than just a standard vacation.
