Outdoor Retail Acquisitions

The Great American Outdoors Group Purchased Sportsman's Warehouse

The Great American Outdoors Group, the owner of Bass Pro Shops and Cabela’s, recently entered into an agreement to acquire Sportsman’s Warehouse for $18 per share.

The deal is expected to close around the second quarter of 2021. Before the deal closes an antitrust review will need to be conducted and Sportman’s Warehouse shareholders will vote. After the deal closes, it is anticipated that Bass Pro and Cabela’s products would be available at Sportsman's Warehouse, which would expand the retailer's selection of fishing and hunting items. The increased selection could give Sportsman’s Wearhouse the largest stock of fishing and hunting products of any retailer, and would also expand ATV and Boating products.

The Great American outdoors Group will also offer price match guarantees.

Image Credit: Sportsman's Warehouse

Outdoor Retail Expansion
The acquisition of Sportsman's Warehouse by Bass Pro Shops and Cabela's creates opportunities for further expansion in the outdoor retail industry.
Increased Product Selection
Bass Pro Shops and Cabela's bringing their products to Sportsman's Warehouse gives the retailer the potential to have the largest selection of fishing and hunting items in the industry.
Price Matching Guarantees
The Great American Outdoors Group offering price matching guarantees can disrupt the outdoor retail industry by setting a new standard for pricing and creating competition with other retailers.

Industries Being Reshaped

Outdoor Retail Industry
The acquisition of Sportsman's Warehouse by Bass Pro Shops and Cabela's suggests opportunities for further growth and consolidation in the outdoor retail industry.
Fishing and Hunting Industry
Sportsman's Warehouse expanding their selection of fishing and hunting items through acquiring Bass Pro Shops and Cabela's products contributes to disrupting and changing this industry.
Boating and ATV Industry
Sportsman's Warehouse expanding their selection to include more boating and ATV products through acquiring Bass Pro Shops and Cabela's products creates a disruption and potential competition with other retailers in the industry.
SCORE
2.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 27%
Activity 40%
Freshness 10%