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The ExerSwim Portable Swim Current Machine

 - May 18, 2007   Updated: Apr 7 2011
References: exerswim.net & bornrich.org
The ExerSwim Portable Swim Current Generato is a current generating device for your swimming pool. It creates waves and resistance to enhance you workout - even in a relatively small amount of space.

Implications - With an increasing number of consumers valuing healthy lifestyles and increased fitness in their lives, innovations that make getting fit easier will garner demand. Traditional workouts, like swimming, present areas for overhaul, innovation and reinvention; perhaps this concept can be applied to fitness activities like running, biking and more. Brands that are quick to recognize the opportunities here will gain a competitive edge.