The 'ZeroWheel' is a new, modernized take on the simple ab workout wheel that's engineered to deliver impressive capabilities for athletes to partake in. The unit is equipped with a motor within that's capable of offering assistance with exercises or resistance, depending on the intensity level or needs of the athlete. The device relays data to the user's smartphone over a Bluetooth connection, which can be used for tracking and even competition between friends or family members.
The 'ZeroWheel' was developed by MIT motor control expert Dr. Neil Singer and is available now for preorder for $399. The product is expected to start shipping in the fall to help athletes achieve impressive training from home, the gym or even the office.
Image Credit: ZeroWheel
Key Themes Behind This Trend
- Smart Fitness Devices
- The integration of Bluetooth technology with the ZeroWheel allows for real-time tracking and competition, creating opportunities for smart fitness devices.
- Assistive Technology
- The motor within the ZeroWheel that offers assistance or resistance presents opportunities for assistive technology in the fitness industry.
- Gaming-style Fitness
- The competition features of the ZeroWheel allows for a gaming-style fitness trend that could make working out more fun and engaging.
Where This Applies
- Fitness Technology
- The ZeroWheel is a disruptive innovation opportunity for the fitness technology industry.
- Rehabilitation
- The assistive technology feature of the ZeroWheel makes it an opportunity for the rehabilitation industry.
- Gaming
- The competition feature of the ZeroWheel creates opportunities for gaming companies to enter the fitness industry.
