'L'heure Bleue' or translated, 'The Blue Hour' in Vogue Paris is a luxurious seaside editorial featuring Brazilian model Isabeli Fontana. The spread appears in the French magazine's June/July 2010 summer issue.
Isabeli Fontana appears to be lounging around, including employing a few scuba divers to take her out for a float, in a variety of beautiful bathing suits and couture gowns. She was photographed for 'The Blue Hour' in Vogue Paris by Mikael Jansson and styled by Anastasia Barbieri.
What Makes This Trend Stand Out
- Seaside Luxury Fashion
- Fashion brands could explore creating luxury swimwear and couture gowns specifically designed for seaside lounging.
- Underwater Photography
- There is an opportunity for photographers and fashion brands to collaborate on unique underwater fashion shoots, capturing the beauty of luxury fashion in a new environment.
- Celebrity Collaboration
- Fashion brands could work with celebrities to create exclusive lines of swimwear and resort wear, capitalizing on the popularity of celebrity endorsements.
Sectors Adopting This
- Fashion
- Fashion brands can leverage the concept of seaside luxury fashion to create new product lines and marketing campaigns.
- Photography
- Photographers can explore underwater photography as a niche area of expertise, offering unique and captivating fashion shoots.
- Celebrity Branding
- The fashion industry can capitalize on celebrity collaborations to boost brand visibility and sales, especially in the swimwear and resort wear market.
