On the last day of New York Fashion Week, the iconic unisex fashion designer Telfar Clemens decided to hold an off-schedule press conference at Manhattan’s South Street Seaport. During the surprise conference, the renowned designer announced the launch of 'Telfar TV' -- a brand-exclusive, curated content channel available on Apple TV and Roku, or via its own dedicated web player.
The channel will now function as the go-to source for Telfar news and product drops. As part of the platform, the brand has also introduced a new 'Bag Security Program' that invites viewers to scan QR codes to purchase popular Telfar bags, which are known to sell out immediately. As part of the launch, the brand is giving viewers the chance to win a free Telfar bag by uploading their own content to 'Telfar TV.'
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