Hiking-Ready Multi-Purpose Sneakers

The Broken Arm Updates the Salomon Techamphibia Shoe

The Broken Arms works in collaboration with Salomon to build upon their ongoing partnership -- this time around, it highlights the Techamphibia silhouette. The footwear structure of the latest model presents itself as a water shoe, which is also notably suitable for hiking.

It can sustain water and quickly dries off when back on the move hiking through drier land. The new iteration updated by The Broken Arm has mesh wrapped around a white base foundation. It also features hand-painted details in the form of floral patterning that makes up a palette of green, pink, purple, and yellow. It has a beige tonal cage that wraps around the lateral side of the shoe and a quick lacing system.

Image Credit: The Broken Arm

Multi-purpose Footwear
Opportunity to create versatile footwear that can be worn for different activities such as hiking and water activities.
Quick Drying Shoes
Designing shoes that can effectively dry off after exposure to water for greater comfort and convenience.
Hand-painted Details
Applying unique and custom designs onto shoes for added aesthetic and personalization.

Who This Affects Most

Footwear
Footwear companies can explore the concept of multi-purpose shoes or designing quick-drying shoes for various outdoor activities.
Outdoor Sports
Opportunity to explore more innovative outdoor sports equipment to improve the experience and performance of people participating in them.
Fashion and Design
Fashion and design companies can incorporate unique hand-painted designs on clothing or shoes to offer customers more personalized products.
SCORE
1.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 4%
Activity 17%
Freshness 12%