Coffee Cup-Inspired Smartphone Covers

Connect Design Releases the ‘Taylor Mug' iPhone

The Connect Design team has released its ‘Taylor Mug’ iPhone case, a rubbery digital jacket shaped like a coffee cup. While countless iPhone case developers have reworked the technology-oriented contraptions, Connect Design has set its brand apart from the rest by capitalizing on a morning ritual dear to millions around the globe.

According to Connect Design, the Taylor Mug iPhone case is just as functional as it is endearing. The easy-to-use handle makes iPhones easier for users to carry and can moreover be used as a space for headphones which often go hand-in-hand with the iPhone. On the downside, the Taylor Mug iPhone case is quite thick, making the cellular device less portable. In any case, the product has put a unique and unrivaled twist on the iPhone case market.

Coffee Cup-inspired Smartphone Covers
Opportunity for disruptive innovation in the smartphone case market by incorporating everyday objects into design.

Sectors Adopting This

Technology Accessories
Opportunity for disruptive innovation in the technology accessory industry by creating unique and functional smartphone cases.
Consumer Electronics
Chance for disruptive innovation in the consumer electronics industry by introducing creative and playful smartphone case designs.
Coffee and Beverage
Opportunity for disruptive innovation in the coffee and beverage industry by collaborating with smartphone case manufacturers to create branded merchandise.
SCORE
6.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 80%
Activity 99%
Freshness 8%